The Story Of Tim McGraw And Faith: 21 Years Of Love And Success Ended With A Huge Announcement

The Sweet Smell of Success

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Tim McGraw and Faith Hill seem to be acutely aware of the fact that the music industry has drastically changed. Due to the proliferation of digital piracy and streaming services, recording artists are no longer able to make millions on record sales alone. Instead, musicians tend to put stock in ticket sales and merchandise in order to turn a profit. Tim and Faith have done both, having launched Soul2Soul in 2012, a his-and-hers fragrance inspired by (and promoted in conjunction with) their wildly successful joint tour.

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