27 Biggest Celebrity Endorsement Deals

Lewis Hamilton – Mercedes-AMG Petronas Motorsport, Estimated $50 Million Annually

British Formula One racer Lewis Hamilton put his signature on a deal extension with Mercedes-AMG Petronas Motorsport in 2018, lasting two years. This will see Hamilton and the brand partnering in Formula One until 2020. The partnership began in 2013 and has seen Hamilton winning three world championships plus 44 races. Hamilton’s basic salary under the contract is way in excess of $30 million yearly. Bonuses will take the sum of his annual compensation package to a high of $50 million. He was paid about $51 million in twelve months, including endorsements. All of these contributed to his net worth of $201 million in 2018.

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